Features / TikTok ad maker

Updated

TikTok ad maker

A 9:16 video ad for the TikTok feed, made from your product photos, with a voice and captions, and downloaded at 1080 × 1920.

  • 9:16, the shape TikTok recommends for in-feed ads
  • Made at 1080 × 1920; TikTok's minimum is 540 × 960
  • Every style opens on a hook scene and closes on your button
  • A voice, and boxed, word by word or plain captions
Shape
9:16
Length
15 s
Style
Myth / fact
What it is
Video ad with a voice and captions; no music

Sample video ads for fictional brands. The pictures and voices are AI-generated.

How it works

  1. 01

    Pick a vertical style

    Myth / fact, Three reasons and more, each opening on a hook scene.

  2. 02

    Shorten the words

    TikTok lays its own caption, account name and buttons over the bottom and right of the frame. The plan is where you shorten a line, before anything is made.

  3. 03

    Check the zone and upload

    Drop the finished ad into the free safe zone checker to see TikTok's zone over it, then upload the 1080 × 1920 file.

The Fine-tune list of a video brief in the Create panel: length, quality, voice, music, captions, ad text, languages, audience and note

A hook in the first scene

Every style opens on a hook scene and closes on your button. One ad's plan, scene by scene, as you approve it.

Shape
9:16
Length
15 s
Style
Three reasons
What it is
Video ad with a voice, music and captions
Plays silent here; the ad has a voice and music.

The plan behind it

Each scene's words on screen and what the voice says, as the plan you approve shows them.

  1. 01

    The first cup sets the day.

    Voice: “Start your day gently”

  2. 02

    1. Roasted in small batches

    Voice: “Roasted weekly in small batches”

  3. 03

    2. Single-origin beans

    Voice: “Single-origin from one farm”

  4. 04

    3. Notes of cocoa and orange

    Voice: “Notes of cocoa and orange”

  5. 05

    End card

    Voice: “Enjoy a slow good first cup”

What TikTok asks for

A TikTok in-feed video ad is 9:16 at a minimum of 540 × 960 pixels, up to 10 minutes and 500 MB. TikTok's auction in-feed page gives minimums only; its standard safe-zone template, drawn on a 720 × 1280 frame, clears the top 12.5%, the bottom 34.4%, 11.1% of each side and the bottom 56.25% of the right-hand 27.8%.

The full spec, with its source, or drop a finished ad into the safe zone checker to see TikTok's zone over it.

Frequently asked questions

What size is a TikTok ad?

TikTok recommends 9:16 for in-feed ads, with a minimum of 540 × 960 pixels, up to 10 minutes and 500 MB. Terrads makes the vertical ad at 1080 × 1920, well above that minimum.

Where is TikTok's safe zone?

TikTok's standard template clears the top 12.5%, the bottom 34.4% and 11.1% of each side, plus a block at the bottom right, and the length of your caption moves it. Drop a finished ad into our free safe zone checker to see that zone over it, at the file's own size.

Should the picture repeat the ad's caption?

No. TikTok shows your ad caption in white, in a font you can't change, over the bottom of the frame, and a longer caption covers more of it. Words in the picture that repeat it only crowd that space.

How long can a TikTok ad be?

TikTok takes in-feed videos up to 10 minutes. Terrads makes ads of 6, 15 or 30 seconds, each planned to its length scene by scene.

Does the ad have sound?

Yes. A voice reads the script, with music made for the ad unless you pick No music, and the words are on screen too, as captions.

Make a TikTok ad

Brief a 9:16 ad for the TikTok feed. Approve its plan and price, and it downloads at 1080 × 1920, ready to upload.

New here? You'll sign in and set up your brand once first. Making ads needs a paid plan.